Journal

Single-Cultivar vs Blended Matcha: What’s the Difference?
When shopping for matcha, you may have noticed names such as Yabukita, Okumidori or Saemidori appearing on tins and product descriptions. These are matcha cultivars. As more people become interested in... Read more...
What’s actually in your matcha?
Matcha is no longer niche. From cafés to supermarket shelves, products labelled “matcha” now come in everything from bottled drinks to instant sachets and premixed latte powders. But not every... Read more...
Does Matcha have Caffeine?
Everyone knows matcha contains caffeine. But anyone who drinks it regularly will tell you it doesn’t feel the same as coffee. So what’s actually different? Read more...
Matcha harvest season in Japan and why it matters
We’ve all heard the terms ceremonial grade and culinary grade. At this point, almost every matcha seems to fall into one or the other. But what do they actually mean? More... Read more...